The agency won a Red Dot Design Award for Qlixbi by Air Liquide!
In June 2020, we were awarded the Red Dot international design award for Qlixbi, the name of a revolutionary bottled gas product comprising a new generation of gas bottles and a set of digital solutions for welding, which makes the welders’ job much easier, quicker and safer.
This new product is revolutionary due to its technical innovation (bottle with instant connection, smart connector, ergonomics, safety, etc.) and the working methods used to develop it.
The :pulp/Iota innovation/design team worked with the Air Liquide project team. As part of a project developed in design thinking mode, Air Liquide wanted the end customer to be at the centre of the approach. The different versions created therefore evolved along with customer feedback.
“It was an exciting, passionate challenge with a multidisciplinary team, participating in an ambitious, confidential project with a major name in French and global industry,” stated Matthieu Delapalme, :pulp agency partner.
“Our aim was to make the revolutionary aspect of this new product visible and ergonomic, and to create a new formal, aesthetic language that would create interest and highlight the welder’s work, while remaining simple and accessible!”
Discover the Qlixbi adventure (in French).